Privacy Policy

How Braven Solar handles website and contact information.

This policy explains how Braven Solar collects and uses information submitted through this website, lead forms, customer communication, and related support requests.

Last updated September 21, 2026
Braven Solar, LLC
Rockford, IL

Information we collect

When you submit a form, contact Braven Solar, or request support, we may collect the contact and project details needed to respond to your request.

Contact details

Name, email address, phone number, address, and the best way to follow up.

Project details

Service path, system issue, timeline, installer information, panel count, notes, and other details you choose to provide.

Website details

Basic usage information is collected through hosting, analytics, advertising and security tools. The section on cookies and tracking below names each one and says what it records.

Project support

If Braven uses follow-up tools for scheduling, documents, or project support, additional account and project information may be handled through those tools.

How we use information

Responding to requests

Braven Solar uses submitted information to answer questions, review solar projects, schedule calls or site visits, support service requests, and coordinate the next step.

Customer communication

When you submit a website form or otherwise opt in, Braven may contact you by phone call, email, or text message about your request. Braven may use CRM tools, email systems, scheduling tools, or automated follow-up systems to manage those communications.

SMS Privacy Policy & Terms of Service

No mobile opt-in or text message consent will be shared with third parties or affiliates for their marketing. By opting into SMS, you consent to receive messages from Braven Solar regarding customer care, scheduling, estimates, service, and follow-up. Message frequency varies. Message and data rates may apply. Reply HELP for help. Reply STOP to opt out. Consent is not a condition of purchase.

Third-party tools

Braven may use service providers such as hosting, email, analytics, CRM, scheduling, or project support tools to operate the website and respond to requests. These tools should be used only for business operations and support.

Information sharing

Braven Solar does not sell personal information submitted through the website. Information may be shared when needed to operate the website, respond to your request, comply with law, or coordinate requested project support.

Your choices

You can ask Braven to update your contact information, stop non-essential communication, or answer questions about information you submitted. For SMS, reply STOP to opt out.

Cookies and tracking

This website uses cookies and similar technologies. Some are needed for the pages and forms to work. Others let Braven see how the site is used and which advertising brings people here. The tools below are the ones in use.

Google Analytics

Records page views and general usage so Braven can see which pages people read and where they arrive from. Set by Google through cookies in your browser.

Google Ads conversion tracking

Records that a form was submitted after someone arrived from a Google ad, so Braven can tell which ads lead to real inquiries. It records the fact of a submission, not the contents of your message.

Microsoft Clarity

Records how pages are used, including clicks, scrolling and session replay, so Braven can find layout and usability problems. Clarity may replay a recording of your visit to this website. It does not follow you to other websites.

Advertising attribution

A Braven cookie, kept for 90 days, remembers which ad, search or link brought you to the site. If you later send a form, that record is attached so the inquiry can be matched to its source.

Visitor memory

Your browser stores a random identifier, a visit count and the pages you have viewed on this site. It stays in your browser and is sent to Braven only if you submit a form.

Security

Cloudflare Turnstile runs on the forms to tell people and automated submissions apart.

Turning these off

You can clear or block cookies in your browser settings at any time, and the forms will still work. To opt out of Google Analytics across all websites, install the Google Analytics opt-out add-on. Ad personalization can be turned off in your Google account settings. Most browsers also offer a do-not-track or tracking-prevention setting. Visitors in the UK, the European Economic Area and Switzerland are treated as having declined advertising and analytics cookies unless they choose otherwise, so those cookies are not set for them.

Questions about this policy?

Contact Braven Solar if you have questions about privacy, SMS communication, or a website request you submitted.

Braven Solar, LLC
(815) 443-3155
info@bravensolar.com

Call (815) 443-3155Get a Quote